Payed twitts

Microblogging service Twitter is becoming a serious tool for making money. At the beginning of next month's resource will broadcast advertisements in the feed. Tweets that contain advertising information will be free to scroll with the rest of the contents of tape updates.

Service to "promote tweets" will allow advertisers to place their advertising messages, addressed to the followers of a particular company or product line. Messages will be displayed on the screen until a user account on Twitter.com loaded.

Note that the service is to "promote tweets" there is more than a year. In fact, this small advertisements that appear in the form of regular tweets. However, often the whole day on site so you can never and will not see this ad, as tweets appear only when a user requests a search for information about a particular subject. On the observations of the leading specialists of service, a search on Twitter is significantly different from searching, for example in Google: on Twitter, users are usually looking for specific personalities or events, rather than goods.

As conceived by the team of the resource, "Promoted tweets" will help solve the problem in two ways. First service allows advertisers to send messages only to users who have previously been interested in the tweets of those or other companies. In addition, promotional tweets themselves are free to scroll with the rest of the contents of tape updates.

While Twitter is promoting a new service with care, afraid to scare regular users. Initially, the administration of the resource will limit the ability of advertisers it will be a limit on the mailing of advertising tweets, Twitter and marketers will follow the user response to the advertising of any brand.

According to analysts, the new feature was a response to the growing interest of advertisers to popular social services.